The Business Of Event Planning. Behind-The-Scenes Secrets Of Successful Special Events

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RUR 3959.77

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Practical tools and expert advice for professional event planners Before planning an event, there is much that must be done behind the scenes to make the event successful


Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered

Its comprehensive coverage includes how to prepare winning proposals, and how to understand them if you are the client how to determine management fees negotiating contracts safety issues designing events in multicultural settings and new technology that makes operations more efficient such as online registration and response management, database project management tools

Professional event planner Judy Allen offers first-time or professional event planners all the top-class advice they need to make their special events come off without a hitch.

The book also includes practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists

This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning

This book will be of value to both the professional event planner and to clients who are dealing with planners

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